If you’re reaching out to contacts in Europe, you’ll need to comply with GDPR regulation. In this article, we summarize the 2 main conditions you need to understand in order to be GDPR compliant when doing outbound.
Under the GDPR you can reach out to someone if you believe there is a legitimate interest for the person to know more about your offer. The way that you can guarantee legitimate interest is to make sure the titles and companies you are reaching out to would benefit from receiving your contact.
Possibility to Unsubscribe
GDPR requests that users can opt-out from communications from a company. When sending email sequences through Amplemarket, you can easily provide this to your prospects by adding an unsubscribe option to your emails via your Account Settings
Finally, if you do not want to reach out to European prospects you can use Amplemarket’s searcher and exclude Europe from your search results.